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In the USA, millions of dollars are being wagered on obscure table tennis matches in Eastern Europe. Last year in February, in a sparsely filled gymnasium in Poland, two relatively unknown players battled it out in a 14-minute match. Thousands of miles away, an American sports bettor placed an impressive $35,000 bet on the outcome, one of the biggest bets ever placed on the sport.

In 2023 alone, Colorado saw $107 million in wagers placed on table tennis. Data from the Oregon Lottery reveals that table tennis has quietly become one of the most popular sports for betting. In 2023, $57 million was bet on the sport, a dramatic increase from the $18.5 million wagered in 2022. This surge represents 890,000 individual bets. Although table tennis still comes behind basketball, football, and baseball, it now outpaces more traditional sports like tennis, soccer, hockey, and golf in terms of betting interest.

Bettors are even wagering more per game on table tennis than on other sports. The average table tennis bet stands at $66, compared to $24 on NFL games, $34 on Major League Baseball, and $41 on NBA games.

The matches, are often held in rundown gymnasiums with no live audience, announcers, or fans, and have scores kept manually. The players, while skilled, are far from elite.

“It isn’t the highest level. I would consider it club-level. These are serious players but not close to the national team,” said Sean O’Neill, a two-time Olympian. So, why the intense betting interest?

“This is like the crack cocaine of sports gambling,” explained Dr. Ken Pendleton from the University of Oregon. He pointed out that the sheer volume of matches, with new games starting constantly, coupled with their short duration, allows for rapid, repeated betting. The relentless pace and continuous action leave little room for downtime, keeping bettors constantly engaged. Most of them watch these matches on YouTube or directly through betting platforms.

The surge in popularity began during the COVID-19 pandemic when most mainstream sporting events were cancelled. The demand for these table tennis matches was so overwhelming that the number of games skyrocketed, and continues to grow.

“They’ve got players competing 24/7, around the clock,” said O’Neill. “Matches are happening at 3 a.m., 4 a.m., 5 a.m., all because they’re being broadcast for the betting community. Bettors are always looking for the next match.”

In 2020, authorities in Colorado and New Jersey temporarily banned betting on table tennis over concerns about potential match-fixing in Ukraine. However, most of these matches are organised by the TT Elite Series, based in Poland. This organisation has never been implicated in match-fixing scandals and has been diligent in maintaining the integrity of its matches.

Platforms like DraftKings, which stream these games to American bettors, also play a role in safeguarding against match-fixing by closely monitoring betting patterns.

Novusbet and Xpress Tech, a comprehensive gaming aggregator, have achieved certification to operate in Peru. This milestone confirms that their Sportsbook, PAM (Player Account Management), and aggregation services fully comply with Peruvian regulations.

This compliance encompasses critical areas such as data security, fair gaming integrity, responsible gaming promotion, and secure financial transactions.

With this certification, Novusbet and Xpress Tech reaffirm their commitment to delivering high-quality solutions that meet the stringent standards of the Peruvian market and the global gaming industry.

Simone Suppa, (pictured above), CEO of Novusbet and Xpress Tech, stated: “We have been strategically focusing our efforts here for a long period of time, developing bespoke products and forming local partnerships to deliver a premium experience that truly resonates with players. This certification is a crucial step towards solidifying our position as market leaders in the region.”

Certification and Market Experience

With these certifications, both companies are prepared to offer their full range of products and services in Peru. The Sportsbook platform provides a seamless betting experience with a variety of sports and events.

The PAM system ensures efficient management of player accounts, enhancing the user experience. Xpress Tech’s aggregation services integrate multiple game content providers, offering a diverse portfolio of games.

Novusbet and Xpress Tech are not new to success in the Peruvian market. This market features unique betting behaviors, such as a higher rate of red cards and tackles compared to European leagues.

This uniqueness presents great opportunities for both companies’ personalized betting products and services, where they have already seen success.

Novusbet has already worked with TeApuesto, a small Peruvian betting company, into a thriving business. By implementing Novus Core software, Novusbet provided TeApuesto with complete menu and content management capabilities, allowing them to control their online presence.

Utilizing Novusbet’s odds boost and special markets features, TeApuesto saw significant growth and engagement. With more than 600 stores in Peru, the platform has experienced constant growth in profits.

In Brazil, Flamengo, the well-known football club, accidentally launched its sports betting platform, Flabet. The platform was online for 48 hours before being abruptly taken down.

Flamengo’s accidental launch attracted fans and bettors who were able to deposit money before the platform was taken offline without notice. Flamengo and their partner, Pixbet, explained that the launch was due to a technical error during a testing phase.

Recently, Flamengo announced it was considering breaking away from traditional sponsorship deals to start its own betting platform, Flabet. The club planned to partner with sports betting operator Pixbet, which they currently work with in a traditional sponsorship capacity. Flabet would allow customers to wager on various teams and sports, not just Flamengo, similarly to other existing betting platforms.

Flamengo was set to present the Flabet project proposal to the club’s board, for approval. However, it appears that the club and its sponsor proceeded to make the platform operational and ready to launch before the final decision was taken.

Flabet’s fate is not solely in the hands of the board of directors. Brazil’s law bans sports betting operators from owning stakes in sports clubs to avoid conflicts of interest. The partnership between Flamengo and Pixbet is seen by some as a way to circumvent the law and ultimately poses a threat to sports integrity. Board members might be compelled to reject the project for this reason, or the regulator could potentially oppose it.

Flamengo’s platform would be the first of its kind. The club’s board of directors will make a final decision this week. If approved, Flamengo stands to earn a minimum of R$82.5 million (nearly $15 million) over the next four years. Pixbet, which already has the Loterj (Rio de Janeiro Lottery) license to operate in the state, assured that the launch would occur only after obtaining all necessary authorisations.

In a thrilling conclusion to the 2024 World Series of Poker (WSOP) Main Event, Jonathan Tamayo emerged as the champion, securing a $10 million (approximately €9.2 million) prize. The 38-year-old from Humble, Texas, demonstrated remarkable poker skills and overcame allegations of cheating that arose during the tournament.

“You’re just making decisions and doing your job. Whatever happens happens. You just have to give yourself the best shot possible and just be prepared.”

– Jonathan Tamayo, 2024 World Series of Poker Main Event Winner

Tamayo defied the odds by climbing from seventh place at the final table to claim victory, a feat no player had achieved since 2011. In a tense heads-up match, he triumphed over his opponent, Jordan Griff.

“Everybody who’s great at poker plays this tournament, and I somehow won it and I still can’t believe it. A lot of us start playing it for the money and then when we get good, we start playing it for the prestige. This is both,” Tamayo remarked.

This victory marks the culmination of years of effort for Tamayo, whose previous best performance at the WSOP Main Event was in 2009 when he finished 21st and took home $352,832 (€323,158.83). With this latest win, his career earnings have reached $12.3 million (approximately €11.3 million).

The 2024 @WSOP Main Event Champion is Jonathan Tamayo ??????@driverseati takes home $10,000,000 and the Main Event Bracelet! pic.twitter.com/AfbdyhOsZY

— PokerGO (@PokerGO) July 18, 2024

The climactic moment of the final table arose on the 235th hand, as Tamayo, holding eight-three off-suit, secured victory with a flopped two pair against Griff’s top pair of nines.

Despite the accusations of using solvers in the final table, Tamayo upheld the integrity of the game and expressed his support for new rules to prevent any future misuse of such tools. His win comes in a record-breaking year for the WSOP Main Event, which drew 10,112 players and generated a staggering $94 million (approximately €86.1 million) prize pool, a testament to the fairness and competitiveness of the event.

As the newest addition to iconic poker legends, Tamayo’s triumph represents a momentous achievement in his career. Despite the controversy, his victory at the 2024 WSOP Main Event presents the remarkable success that can be attained through dedication and resilience in the world of poker.

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