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Everi Holdings launches innovative mobile platform to nine casinos in Oklahoma

Sandra Junnikkala August 17, 2023

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Everi Holdings launches innovative mobile platform to nine casinos in Oklahoma

Everi Holdings Inc. and its affiliated subsidiaries have introduced a cutting-edge solution known as the Muscogee Creek Mobile App, now available at all nine Muscogee (Creek) Nation Casinos situated in Oklahoma.

Efficient proprietary content management

Tailored to provide a superior player engagement experience, the Everi Mobile App empowers casino operators with self-service capabilities and prominently features their distinctiv branding. The app’s fundamental features encompass seamless integration with Everi’s CashClub Wallet, facilitating cashless gaming, as well as extensions of the operator’s loyalty program. Additionally, the app incorporates tools for efficient proprietary content management and a range of marketing opportunities.

Equips users with a variety of services

In its initial phase, the rollout of the Muscogee Creek Mobile App comprises three primary modules, each strategically designed to facilitate greater player engagement. It markets promotions and efficiently delivers proprietary related content. The technology behind the Muscogee Creek Mobile App delivers a variety of loyalty services to the mobile devices of Muscogee (Creek) Nation players. This inclusivity encompasses personalized offers, exclusive drawings, promotional events and comprehensive event calendars. Moreover, the app equips players with the ability to effortlessly locate and reserve tables at on-site restaurants, navigate alternative food and beverage options, access highlights of property entertainment attractions and explore various hotel amenities.

Darren Simmons, Executive Vice President and leader of Everi’s FinTech division (pictured above), noted in the release, “In an era where self-service experiences are increasingly central to players’ interactions, Everi’s Mobile App emerges as a pivotal component in Muscogee (Creek) Nation Casinos’ drive to revamp their digital infrastructure. This transformation facilitates an enhanced understanding of the resort’s offerings among guests, amplifying convenience.” Simmons further elaborated that this breakthrough platform grants Oklahoma-based players an unprecedented avenue for enriching their on-site experiences and making deeper and more successful connections with the diverse offerings of Muscogee (Creek) Nation.

Muscogee (Creek) Nation will introduce more features

The technological framework of Everi Mobile encompasses the company’s advanced marketing platform, affording operators the means to develop enriched interactions with their clientele. The app’s phased integration will enable Muscogee (Creek) Nation to progressively introduce supplementary features to their patrons throughout the course of 2023. Notably, this expansion will encompass heightened mobile marketing campaigns, marking a significant step forward in engaging casino guests with the utmost efficacy.

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