Bloor’s main task will be to strengthen the division’s market position and actively contribute its commercial success

B2B iGaming provider EveryMatrix has appointed Ashley Bloor as Business Owner for its RGS Matrix solution, the ‘out-of-the-box’ remote gaming server. Ashley Bloor’s main task is to strengthen the division’s market position and actively contribute its commercial success.

Bringing over a decade of experience working for companies such as William Hill, Gala Coral Group, and Gaming Innovation Group, where she last occupied the role of Head of Gaming Solutions, Ashley Bloor is a well-rounded iGaming professional with extensive expertise in the casino space.

Based in Marbella, Spain, Ashley Bloor has started on the 1st of October and will work closely with both EveryMatrix and Spearhead Studios teams. Her key responsibilities include leading the product development through its entire lifecycle, growing revenues, managing personnel within the division, and carrying out strategies in line with EveryMatrix’s long-term objectives.

RGS Matrix allows 1st and 3rd party teams to develop games and provides all the necessary means to distribute, manage, and report upon the proprietary product portfolio. Licensed in over 12 markets across Europe and Latin America, with the US coming soon, the solution powers a mix of video slots, table games, and instant wins from several up-and-coming gaming developers, including EveryMatrix’s own Spearhead Studios and Armadillo Studios.

Mathias Larsson, Managing Director of Spearhead Studios and RGS Matrix, says: “It’s a pleasure to bring Ashley Bloor onboard. Since the launch in 2019, RGS Matrix has grown to become pivotal in our strategy, and we’re ready to step up our game even more. This is why we are keen on bringing highly skilled people such as Ashley in our team. Her extensive experience will push RGS Matrix forward and I can’t wait to work together with such a talented
professional.”

Ashley Bloor, Business Owner of RGS Matrix, comments: “I am very excited to have the opportunity of working with EveryMatrix. The company has a thick and sturdy product
portfolio, and I am looking forward to shaping and developing the RGS platform offering by working alongside our gaming partners, including the Spearhead Studios team.”

About EveryMatrix

EveryMatrix delivers a modular and API-driven product suite for casino, sports betting, payments, and affiliate/agent management. The company’s B2B iGaming solutions are
designed to help clients unleash bold ideas and deliver outstanding player experiences in regulated markets. To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently. They can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and from existing large operations to newcomers. EveryMatrix is an active member of the World Lottery Association, European Lotteries
Association, and iDEA Growth in the US.